NBK

Programme

The Retail Lending Academy is the foundation of Retail Product Management with its 18 modules. The Lending Academy is a highly user-friendly and easy-to-master learning material.  The Retail Lending Academy offers a wide range of knowledge and ensures that the participants will have the same language and understanding of Product management. The Retail Lending Academy is a self-learning tool for Product Managers, which allows participants to learn at their own pace.

Product management is an important function in a commercial bank. This organisational function is strategically driving the development of the product portfolio of the organisation. This is one of the reasons why it can be mentioned as the cradle of the organization’s development.

Product management combines the objective of maximizing sales revenues, market share, and profit margins. The product management is an active part of the initiation of a new product concept through to the readiness and commercial launch of new products.

Product management drives the business case and justification to start new product development and has an active role throughout the steps and or stages to develop, test and launch a new product. Product management is also involved in product change and lifecycle decisions and planning.